From the Vegas Vernacular Project website …
Our volunteer-driven project is comprised of over 20 photographers, programmers, writers and many others who are freely donating their skills and time. Our project’s primary aim is to create a free website where the community can access the city’s unique signage and oral histories relating to them. In time the site will be open for community contribution, allowing people to share images and stories that pre-date our collection. This platform will allow everyone to engage with their own local history.
Our photographs cover a wide geographic range, centered in the heart of downtown Las Vegas. The thousands of images we have already collected document the often-fleeting public signs of the streets.
These signs were not intended as art. Instead, they were created, as were their bigger brethren on the Strip, to lure in potential customers and casual wanderers. The “splash art” the sign makers created is artful, bold, bright, garish, and sometimes cheesy and absurd. Without our being fully aware of it, these signs have helped shape our emotional relationship and experience of the city. But now, they are at risk.
With the increasing use of vinyl lettering, digital signage and screen-based advertising, they are an endangered species. Not only are the signs in danger of being lost, so too are the sign makers and their skills. They are a disappearing part of our history and soul that we are committed to preserving.
ABOUT THE SHOW
The Vegas Vernacular Project was created to document the hand-painted and lesser-known neon and illuminated signage of our city. These signs give our town a unique graphical character, often hidden in plain sight. Our mission is to show you a side of the city few have had the chance to experience first hand, before it is lost.
We need your help to keep our project growing. The works that we are exhibiting in October are being offered for sale to fund our efforts. The photographs will be priced very affordably, allowing everyone to participate in preserving and sharing an important part of our heritage. Taking home a few of your favorites from the show will make all the difference to our efforts.
AMANDA HARRIS GALLERY
OCTOBER 4TH – 20TH
900 S. LAS VEGAS BLVD. #150
Inside Soho Lofts, next to the Lady Silvia
Thursday & Friday 6pm – 9pm
Saturdays 2pm – 7pm
OCTOBER 4TH – 27TH
107 E. CHARLESTON #135
Inside the Arts Factory
Monday – Friday 11am – 5pm
Saturday & Sunday 11am – 3pm
First Friday of every month open until 10pm
OCTOBER 11TH – 31ST
520 FREMONT STREET
Monday – Friday 7am – Midnight
Saturday 9am – Midnight (yes until 5 now!)
Sunday 9am – 5pm
21 and over after 7pm
ArtsVegas: Covering Las Vegas Art and culture since 2009.